Manjini, designer suits you can shop by fabric
- Shopify
ManjiniDesigner ethnic wear · Shopify store
Manjini
About the brand
Manjini is a women’s ethnic wear brand selling designer suits, anarkalis, lehengas, gowns and sarees across India, in fabrics from georgette to velvet.
What we did
We designed and developed the Shopify store, with collections by style and by 12 fabrics.
Industries
Designer ethnic wear
Services we offered
- Shopify
- Store design
- Development
Too many beautiful suits, and no easy way to choose
Manjini wanted shoppers to reach the right outfit without the usual struggle.
Its own About page names that struggle: hundreds of designs, fabrics to compare, colours to match. Featured outfits run from ₹6,000 to ₹16,000, so the store also had to look worth it.
Hundreds of designs
Too many outfits to browse one by one.
Fabrics to compare
Georgette, organza, tissue, velvet and more.
A premium price
Featured outfits run from ₹6,000 to ₹16,000.
Two ways in: by style or by fabric
We designed and developed the store on Shopify’s Prestige theme, with navigation built around how these outfits are chosen.
Shop by style
Wedding, Lucknowi, Banarsi, sharara, garara, anarkali, lehenga, gown and saree each have their own collection.
manjini.com: the wedding suits collection, with colour filters and product grid
Shop by fabric
A separate menu lists 12 fabrics, from Chanderi and georgette to organza, tissue and velvet.
Let the outfit sell itself
A featured collection and a shop-the-look section keep the attention on the clothes.
Settle the questions
An FAQ page covers delivery in 5 to 7 business days, tracking, returns and cancellations before a buyer has to ask.
Fabric is how these outfits get chosen
A buyer knows georgette from organza before they know the design.
So fabric got its own menu. At these prices, the feel of the cloth is the decision, and the store should talk about it first.
A store that shops the way the buyer thinks
12fabrics to shop by, each with its own collection
manjini.com is live on Shopify. A buyer who knows the occasion and a buyer who knows the fabric both reach the right collection from the main menu.
Start with a free auditReads as premium
The homepage leads with a featured edit and shop-the-look. The first impression is the clothes.
Speaks the buyer’s language
Chanderi, tissue, organdy and velvet are menu items. The store sounds like someone who knows cloth.
Fewer doubts before paying
Delivery, tracking, returns and cancellations are answered on one FAQ page.
Questions about Manjini
Manjini wanted shoppers to reach the right outfit without the usual struggle. Its own About page names that struggle: hundreds of designs, fabrics to compare, colours to match. Featured outfits run from ₹6,000 to ₹16,000, so the store also had to look worth it.
We designed and developed the store on Shopify’s Prestige theme, with navigation built around how these outfits are chosen. Shop by style: Wedding, Lucknowi, Banarsi, sharara, garara, anarkali, lehenga, gown and saree each have their own collection. Shop by fabric: A separate menu lists 12 fabrics, from Chanderi and georgette to organza, tissue and velvet. Let the outfit sell itself: A featured collection and a shop-the-look section keep the attention on the clothes. Settle the questions: An FAQ page covers delivery in 5 to 7 business days, tracking, returns and cancellations before a buyer has to ask.
manjini.com is live on Shopify. A buyer who knows the occasion and a buyer who knows the fabric both reach the right collection from the main menu.
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Is your catalogue hard to browse?
We design Shopify stores around how your customers choose, so they reach the right product sooner.